Helping your business to do more business
While it is easy and cheap to send an email, particularly when sending it to more than one recipient, it isn't always appropriate, particularly when time is a factor for those receiving the message. Lets face it, one of the failings of email and, for that matter, any online method of communication, is that there is no guarantee that the intended audience will receive a time critical message in time, unless the lead time can be measured in days. But even then there is still no guarantee, there is always the potential for an email to be lost in a spam filter for instance.
When Microsoft first started talking about Silverlight I was immediately attracted to the idea of the technology. Partly because I think that a viable competitor to Flash is needed and partly because Silverlight applications are created using languages and tools that I'm already familiar with.
I haven't written anything about Powershell for quite a long time, there is a reason for that - I haven't been using it much. However, that situation changed a week or so ago.
My last post described how to prepare and send a targeted email marketing campaign. This post continues by describing how you can record responses and send a follow up email to those who didn't respond.
We recently released a new version of ConvallisCRM, it is, I think, our most significant release to date with several new features that will make installing and using the product far easier. One of the features that we've improved is the ability to run an email campaign.